top of page

Hot Topic

In just 4 months, we helped Hot Topic launch their brand on Roblox in highly effective ways that helped them achieve or surpass their business goals.

​

  • Marketing: Tens of millions of marketing impressions & millions of young users reached

  • Monetization: Sold tens of thousands of officially licensed UGC virtual merchandise items

  • Press: 50+ pieces of press coverage and named by Ad Age as a “Top 5 Metaverse Moment”

  • Community: Grew vibrant Roblox Group with 15K+ members in 4 months

  • Social Media: 2M+ organic TikTok views about Hot Topic and its IP partners

​

image.png
Scarecrow Group - On Roblox.png
Screen Shot 2023-01-13 at 3.27.20 PM copy.png
PiB2.gif
bottom of page